Finding it difficult to get through the maze of Brand decisions?


Ensuring that brand design is a competitive advantage can be a challenge. design4brand has a simple, but thorough 4-Step process to guide you through your brand strategy and brand design decisions. We help ensure that the design of your products and services personifies your brand identity and supports your brand portfolio.


We can help you balance your brand investments to maximize your share and profit.


Key Affiliates

design4brand is a proud affiliate with Stratus Global Partners. Stratus povides strategic marketing consulting, agnecy marketing services, as well as contracting marketing talent.

You can reach them at:


Stratus Global Partners - Headquarters

800 W. Idaho Street, Suite 350
Boise, ID, 83702, USA
Phone (208) 424-3434
Fax (208) 344-7401
jayl@stratusconsult.com
http://www.stratusconsult.com



Chasm Institute LLC

411 Borel Avenue, Suite 550
BSan Mateo, CA 94402
Phone (650) 532-6000
Fax (650) 532-6010
info@chasminstitute.com
http://www.chasminstitute.com



Cheskin-Headquaters

255 Shoreline Drive, Suite 350
Redwood Shores, CA 94065
Phone (650) 802-2100
Fax (650) 593-1125
pparadiso@cheskin.com
http://www.cheskin.com



Sometimes a Parent Brand Needs to Play Second Fiddle

Filed under: Uncategorized — admin @ 9:21 am

- This was posted on August 25, 2008

Some colleagues and I were discussing the branding of the Green Works cleaning products when I was in New York last week. As you may know, Green Works is the eco-friendly brand by Clorox. The question was whether Clorox was literally too harsh of a master brand for a group of products marketed for environmentally […]

Popularity: unranked [?]


Read the rest of the post here.